GlamBuzz
PNG Jewellers achieves 50th store milestone with the store launch in Satara
PNG Jewellers, Maharashtra’s most loved organised family jeweller, has set a precedent in the regional jewellery market with the launch of their latest store in Satara, taking their total showroom tally to 50 worldwide.
The store, inaugurated by superstar Swapnil Joshi on 24th Jan 2025, marks a retail expansion record by PNG Jewellers. The brand has been on an expansion spree over the last few months. PNG Jewellers launched a record 9 stores across 9 days of Navratri in 2024. This was followed by a star-studded store launch in Solapur on 10th January 2025 by Bollywood diva Madhuri Dixit. Such planned expansion also indicates the jewellery brand’s interest in nurturing the developing consumer preferences for jewellery in tier 2 and 3 regions, which will become the consumption hubs of jewellery and other luxury commodities in the near future.
Harnessing the experience and goodwill of their 193 years of serving every strata of jewellery enthusiasts, PNG Jewellers caters to over 3 million customers and counting across several generations, making it a household name in Maharashtra and a favourite Indian jewellery brand in the USA.
Commenting on the milestone achieved by PNG Jewellers, Chairman and Managing Director Dr. Saurabh Gadgil commented, “It brings us immense pleasure to reach the 50-store threshold with this launch. This is an incredible milestone in our long journey and also a stepping stone for all future endeavours. All of us at PNG Jewellers are humbled by the love and patronship of our customers. We are determined to scale new heights and set new benchmarks as we continue on our path of upholding trust of our customers and bringing to them the best in class products.”
CaratLane–A TATA Product, India’s leading omni-channel jewellery brand and the country’s preferred destination for engagement rings, today announced the launch of its new regional film- “Written in the Stars” featuring actor Kayadu Lohar, who joins the brand as its Regional Brand Ambassador.
The new brand film captures a modern proposal wrapped in love, tradition, family, and commitment – all tied together with beautiful natural diamonds. Kayadu is seen playing a young woman who believes she’s being taken to meet a prospective groom chosen by her family. What begins with nervousness and uncertainty gradually unfolds into a heartwarming realisation that the person waiting for her is, in fact, the man she is already in a relationship with.
The twist, thoughtfully planned by her father and her partner, captures the evolving dynamic of family approval and the gradual merging of tradition with modern relationships. It delivers an emotional payoff that feels authentically rooted in South Indian tradition, and concludes with CaratLane’s belief — “Commitment is a beautiful thing. Seal it with a CaratLane ring.”
Saumen Bhaumik, Managing Director, CaratLane, remarked, “Proposals don’t follow a script — they happen when the heart is ready. And that moment feels even more special when it happens alongside family, culture and tradition. This film holds that emotion with a lot of honesty. At CaratLane, we design jewellery to express these feelings and to mark moments that matter. Kayadu brings this alive beautifully, and we’re delighted to welcome her as our Regional Brand Ambassador.”
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.