Mia, one of India’s most stylish and fashionable jewellery brands, has officially opened its first store in Jammu. Located at No: 04, Sector 3, ChanniHimat, Jammu, Jammu and Kashmir 180015, this marks a significant milestone in the brand’s expansion into the region. The inauguration will be led by Mr. Sanjay Bhattacharjee, National Retail Head – Mia, alongside franchisee partners.

To celebrate the store’s launch in Jammu, Mia is offering an exclusive inaugural discount of up to 20% for a limited time. This provides the perfect opportunity for customers to explore the brand’s unique, contemporary jewellery designs. The new store spans 1,000 sq. ft. and offers a curated selection of Mia’s signature pieces, known for their minimal, modern, and versatile designs.

The store will feature a wide range of elegant jewellery, including rings, earrings, bracelets, pendants, neckwear, and Mangalsutras, all crafted in gold, diamonds, silver, and vibrant gemstones. Mia’s collections are designed to suit modern lifestyles while making a bold statement of individuality.

Among the featured collections is the Cupid 3.0 collection, perfect for engagements, weddings, and gifting, as well as the Mia Disco collection, which brings back the bold glamour of the 70s. The Lovestruck collection showcases heart-shaped solitaires crafted in 14kt gold, and the store will also offer the Evil Eye collection and a range of solitaires.

Speaking on the launch, Sanjay Bhattacharjee, National Retail Head – Mia, shared, “We are thrilled to bring Mia to Jammu with the opening of our first-ever store in the state. This store represents our commitment to making fine jewellery more accessible, personal, and a true reflection of individual style. Mia’s collections are designed to be effortlessly stylish, versatile, and cater to the modern woman’s evolving tastes. We invite everyone in Jammu to visit the store and discover jewellery that is bold, minimal, and refreshingly unique.”

The new store offers a fresh retail experience, giving customers in Jammu access to Mia’s distinctive jewellery that blends elegance with contemporary design.