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Malabar Group Announces Scholarships for Over 3,900 Girl Students, Reinforces its Vision for Women Empowerment

Malabar Group, a leading Indian business conglomerate and the parent company of Malabar Gold & Diamonds, announced its Educational Scholarships for girl students in Telangana for the 2024–2025 academic year.

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The announcement was made during an event at The Telangana State IAS Officers Institute in Somajiguda, Hyderabad. This announcement marks a significant milestone in the Group’s flagship CSR initiative, the Malabar Scholarship Programme, which underscores its commitment to supporting girls’ education. The event was inaugurated by Smt. D Anasuya Seethakka Garu, Minister for Panchayat Raj & Rural Development (including Rural Water Supply), Women & Child Welfare, Government of Telangana. The Group’s top leadership, including, Mr Asher O, MD – India Operations – Malabar Group, Mr. Siraj PK, Retail Head – Rest of India – Malabar Gold & Diamonds, Mr. Mohammed Shareej K, Zonal Head, Malabar Gold & Diamonds, Mr. Shanib K, Zonal Head, Malabar Gold & Diamonds were also present at the event along with other management team members of Malabar Gold & Diamonds, customers, well-wishers and students. This year, the scholarship program in India has earmarked a budget of ₹16 crore to support the education of over 21,000 girl students. In Telangana, a total of ₹3.14 crore has been allocated to assist the education of more than 3,900 girl students across 116 colleges in the state.

Since its inception, Malabar Group has demonstrated a strong commitment to inclusive growth through its social welfare activities. In 1999, the Malabar Charitable Trust (MCT) was created to structure and expand these efforts. The group allocates 5% of its profits to CSR initiatives, which span education, healthcare, environmental sustainability, and poverty alleviation, focusing on empowering marginalized communities.

The Malabar National Scholarship Programme, launched in 2007, is a flagship initiative under its CSR framework. To date, over ₹60 crore has been contributed to support the programme, providing financial aid to more than 95,000 girl students across India & over ₹13.74 crore has been contributed to the support of more than 22,400 girl students in Telangana State. By focusing on girls’ education, Malabar Group aims to uplift not just individuals but entire communities, ensuring future generations are equipped with the tools for social and economic progress.

In addition to the scholarship programme, the Malabar Group’s Hunger-Free World Project provides nutritious meals to the underprivileged across the country. Supported by a strong network of volunteers and partnerships with local NGOs, the initiative is committed to eradicating hunger and ensuring food security for all. Currently, over 60,000 food packets are distributed daily in 81 cities across 17 states in India. Additionally, 10,000 food packets are provided every day to school students in Zambia. Malabar Group aims to scale the project to serve 100,000 people daily at 200 centres. The Hunger-Free World Project is being implemented in collaboration with Thanal, a voluntary organisation, which is active in social service. 
 

The Malabar Group has also launched the Grandma Home project, which provides free, fully equipped accommodation for destitute women, offering them protection and care. Currently, homes are operational in Hyderabad and Bengaluru, with plans to expand to major cities in Kerala, as well as Chennai, Kolkata, Delhi, and Mumbai. 

We have also established 581 micro-learning centers across 12 states, dedicated to educating dropout students. To date, we have supported over 25,800 students.  

The Group’s CSR initiatives aimed at uplifting marginalized communities include medical aid for the underprivileged, support for housing construction, and financial assistance for the marriages of women in need. To date, the Malabar Group has invested over ₹282.29 crore in various social responsibility projects, reflecting its commitment to sustainable development.

Malabar Group’s continued focus on impactful initiatives such as education and hunger relief exemplifies the company’s belief that sustainable growth is only possible when communities are empowered and supported in every way possible. This dedication will remain at the heart of all future endeavours as the Group continues to expand both its business and social responsibilities.

Speaking about the initiative, MP Ahammed, Chairman, of Malabar Group, said, “Education is the most powerful tool to change the world. Our scholarship programme is a direct reflection of Malabar Group’s deep-rooted belief that education unlocks opportunities and transforms lives. We are committed to removing barriers for young girls so they can fulfil their educational aspirations and contribute meaningfully to society.”

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DiamondBuzz

De Beers Group Launches “Heera Hai Aapke Liye” Program at IIJS Bharat Signature to Revolutionize Natural Diamond Accessibility in India

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De Beers Group, the world’s leading diamond company, marked a significant milestone in the Indian jewellery landscape with the official launch of the “Heera Hai Aapke Liye” program at IIJS Signature. The star-studded event featured actress Sonakshi Sinha, who joined Shweta Harit, Global Senior Vice President of De Beers Group and CEO of Forevermark, to unveil an initiative dedicated to making natural diamonds an integral part of daily life for the modern Indian consumer.

The “Heera Hai Aapke Liye” (Diamonds are for You) program is strategically designed to promote natural diamonds by raising awareness, boosting market visibility,and creating a seamless connection between retailers and consumers. With a focus on modern designs and attractive price points, the program also lets local retailers use De Beers Group campaigns as their own—second-piercing earrings, ‘Bestie’ bracelets, and ‘Intention’ pendants. It positions diamonds as a lifestyle choice for self-expression and daily wear.

Speaking at the launch, Shweta Harit, Global Senior Vice President of De Beers Group and CEO of Forevermark, detailed the evolution of the brand’s storytelling, stating, “De Beers Group has a rich legacy of creating iconic ritual campaigns that have shaped how the world perceives diamonds. With ‘Heera Hai Aapke Liye,’ program we are evolving that narrative for the Indian market to another level.

We are not just selling jewellery, we are making natural diamonds more accessible and desirable in India. Our goal is to empower retailers through INDRA (Indian Natural Diamond Retailer Alliance)  to ensure that every ‘First Diamond’ journey is as credible as it is beautiful.”

Kirit bhansali

Speaking on the occasion, Kirit Bhansali, Chairman, Gem & Jewellery Export Promotion Council (GJEPC), said, “IIJS has always been a powerful platform for shaping the future of India’s gem and jewellery industry, and the launch of ‘Heera Hai Aapke Liye’ at IIJS Signature reinforces that role. GJEPC is proud to partner with De Beers Group on the INDRA (Indian Natural Diamond Retailer Alliance) project, which is a critical step towards strengthening domestic demand for natural diamonds.

By empowering retailers, enhancing consumer confidence, and expanding access across metros and Tier 2 markets, this initiative aligns perfectly with our vision to grow the natural diamond category sustainably within India.”

The program ‘Heera Hai Aapke Liye’, rests on few strategic pillars aimed at industry growth and scalability:

  • Stocking & New Consumer Opportunity: Identifying gold wholesalers and distributors across 15–20 cities to focus on a first-phase target of 500 retailers.
  • Retailer Advantage: Providing a “Design Advantage” and strict “Product Hygiene,” backed by a clear buy-back policy and robust training and marketing support via the INDRA alliance.
  • Heera Hai Aapke Liye is robust entry-level product kit featuring earrings, bangles, bracelets, etc supported by exclusive visual merchandising (VM) for display.
  • Growth and Scalability: A PAN-India reach strategy designed to unlock new business opportunities for both manufacturers and retailers.

As India continues to grow as the world’s second-largest market for retail diamond jewellery, De Beers Group remains committed to strengthening the natural diamond narrative. By combining the emotional appeal of natural diamonds with the practical “Heera Hai Aapke Liye” framework, De Beers aims to build a sustainable future for the category across both metros and Tier 2 cities. De Beers and GJEPC aim to expand the base of Natural Diamond buyers, increase self-purchase consideration, and establish long-term credibility for the category.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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