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Madhuri Dixit inaugurates 20000* sqft jewellery shopping destination for PNG Jewellers at Laxmi Road, Pune

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Retail expansion in jewellery aligns with the consumer response in any given market. Phenomenal popularity and product demand call for unprecedented expansion, and one such instance was exhibited by PN Gadgil Jewellers, widely known for its commitment towards excellence across a legacy of 193 years of business and counting, with the launch of a new store besides renovation of its flagship showroom, both at Laxmi Road in Pune, on 23 March, 2025.

Catering to rising demand across all categories of gold, diamond, platinum, and colour gemstone jewellery in the Pune market, the two stores were jointly inaugurated by Bollywood diva Madhuri Dixit in the presence of Dr. Saurabh Gadgil, Chairman and Managing Director of PNG Jewellers; Mr. Parag Gadgil, and members of the PNG Jewellers family.  The combined area of the two large-format stores now reach a staggering 20,000 sq. ft.* 

Dr. Saurabh Gadgil, Chairman and Managing director of PNG Jewellers said, “Pune holds a special place in our hearts, as it is where our flagship store continues to stand as an example to our heritage and trust. Now, the brand has a total of 53 stores across the world. As we strive to strengthen our retail network further, this expansion brings us closer to our patrons, ensuring they have convenient access to the finest jewellery, steeped in tradition and craftsmanship. We look forward to serving the people of Pune with the same commitment to quality, craftsmanship, and trust.”

Ushering in a completely modern in-store experience while respecting Maharashtrian tradition, the renovated flagship showroom has been redesigned akin to heritage Wada courtyard houses intrinsic to the state. Exclusively retailing in gold jewellery of Kalkatti, temple, antique, and kundan designs, the flagship showroom specialises in bridal jewellery along with a dedicated wedding lounge replete with private make-up stations to give the brides-to-be the attention they deserve. The new 2-storey showroom, on the other hand, stands tall as a hub of the studded categories including diamond, platinum, uncut, polki, and precious colour gemstone jewellery. The expansion has now diversified the product range of PNG Jewellers by an impressive 30-40%, thus giving buyers across all categories better options for an immersive and satisfying shopping experience.    

Commenting on the continuing legacy of the brand, ambassador and Bollywood superstar Madhuri Dixit said, “It is a privilege to be a part of this historic event with PNG Jewellers, a company known for its excellence and tradition. Their commitment to preserving tradition while embracing modern designs truly sets PNG Jewellers apart. PNG has always stood for trust, tradition, and timeless craftsmanship.”

The new store of PNG Jewellers is located 500 meters away from their flagship store, and has rolled out exclusive offers such as 0% deduction on old gold exchange, up to 40% off on gold jewellery-making charges, and up to 100% off on diamond jewellery-making charges respectively to celebrate the grand inauguration.

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Senco Gold & Diamonds Celebrates The Season Of Everyday Indulgence With ‘Drops Of Joy’

This Monsoon, Senco Invites Consumers To Embrace Everyday Moments With Jewellery That Celebrates Self-Expression, Personal Milestones and The Simple Joy Of Treating Yourself

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The monsoon has quietly become a season of self-upgrades, when the modern Indian woman slows down to celebrate herself through small yet meaningful indulgences. Whether it’s investing in something she’s long wanted, refreshing her wardrobe, or picking up a piece of jewellery simply because it brings her joy, the season has evolved into a time for personal rewards rather than just festive shopping.

Reflecting this evolving consumer mindset, Senco Gold & Diamonds unveils its ‘Drops of Joy’ monsoon campaign, celebrating everyday moments with thoughtfully crafted gold and diamond jewellery and attractive seasonal offers. Customers can enjoy up to 20% off on diamond jewellery, up to 40% off on gold jewellery making charges, making charges starting from 6%, along with 0% deduction on old gold exchange, even if the jewellery was purchased from another jeweller, making it easier than ever to upgrade to something new.

The campaign also taps into another significant shift in jewellery consumption. Once reserved for weddings and milestone occasions, diamonds are increasingly becoming an everyday expression of personal style, with younger consumers embracing wearable, versatile and accessible pieces that fit effortlessly into their daily lives. Against the muted backdrop of the monsoon, diamonds become a personal source of brightness, adding sparkle to ordinary moments and making every day feel a little more special.

Speaking about the campaign, Joita Sen, Director & Head of Marketing & Design, Senco Gold & Diamonds, said:

“The monsoon has a beautiful way of reminding us to slow down and appreciate the little things, a quiet coffee, an unexpected compliment, spending time with loved ones, or simply taking a moment for ourselves. With ‘Drops of Joy’, we wanted to celebrate these everyday moments that often bring the biggest smiles. Jewellery today is no longer only about grand occasions; it has become a way for people to express themselves every day.

Through these offers, we hope to make owning a beautiful piece of jewellery even more accessible, whether you’re buying your first diamond, exchanging old gold for something new, or simply treating yourself because you deserve it.”

The campaign reflects Senco’s continued focus on making fine jewellery more approachable for modern consumers by combining thoughtful pricing with timeless craftsmanship. With collections spanning gold, diamonds, platinum and more, the brand continues to redefine jewellery as an everyday expression of style and self-celebration while remaining deeply meaningful.

The ‘Drops of Joy’ monsoon offers are available across all Senco Gold & Diamonds showrooms, on the Senco App, and at www.sencogoldanddiamonds.com, for a limited period starting 3 July 2026.

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