National News
Kisna Diamond and Gold Jewellery breaks Guinness World Records™by organising Kisna Diamond Marathon across 55 Cities
The Kisna Diamond Marathon, a flagship event of Hari Krishna Exports Pvt Ltd (HK), Run for Swachh Bharat, has been officially honoured with the Guinness World Records™ title for organising the 5 km race simultaneously across 55 cities in India on 28th December 2025. The recognition was formally presented during the felicitation ceremony held on 7th of January, marking a proud milestone for the initiative and its journey of national participation and social responsibility.
Organised by the Kisna Diamond Jewellery, a brand of HK Group, the marathon brought
together runners from metropolitan cities, emerging urban centres, and rural regions, reinforcing the spirit of ‘Swachh Bharat, Swasth Bharat’ through disciplined planning, coordinated execution, and collective public involvement.
The 10th Edition of the Kisna Diamond Marathon recorded participation of over 20,000 runners nationwide, with synchronised flag-offs, uniform race protocols, and structured coordination across all participating locations. The initiative continues to strengthen its purpose of combining fitness with social commitment while supporting cleanliness-focused community initiatives. Gratitude to Participants and Distinguished Dignitaries.
HK Group extends its sincere appreciation to all participants, volunteers, city coordinators,
partner organisations, and support teams whose commitment and coordinated efforts made this landmark achievement possible.HK Group also conveys heartfelt thanks to the distinguished dignitaries, Satyanarayan Choudhary- Joint Commissioner of Police, Dr Bhushan Gagrani- BMC Commissioner (IAS), Anupbhai-BDB President, Mr. Sean Lin-VP Debeers Group, Dr. Kailas Shinde-NAVI Mumbai Municipal Corporation Commissioner (IAS), Russell Mehta- Rosy Blue, Dineshbhai Lakhani- Kiran Gems, and other dignitaries from the gems and jewellery industry.
Ghanshyambhai Dholakia shared his reflections- Inspired by Hon’ble Prime Minister Shri Narendra Modi’s Swachh Bharat Mission, I took the initiative to launch the Kisna Diamond Marathon in 2016 with just 350 participants. Today, it spans across 55 cities, honouring winners with natural diamonds. When Shri Prime Minister Narendra Modi learns that a Guinness World Record has emerged from our country, that too by HK, it will be a proud moment for the nation.”
Rooted in the values of discipline, unity, and social contribution, the Kisna Diamond
Marathon continues to evolve as apurposeful national platform that encourages fitness,
awareness, and community participation while strengthening its alignment with the spirit
of a cleaner and healthier India.
National News
GJC Delegation Meets RBI Deputy Governor, Makes GMS Presentation
The Proposal Was Acknowledged As An Innovative Initiative With The Potential To Become A Game Changer For The Industry and The Nation.
A GJC delegation comprising Vice Chairman Avinash Gupta, Legal Consultant CA Bhavin Mehta, and National Secretary Mitesh Dhorda met with Shirish Chandra Murmu, Deputy Governor of the Reserve Bank of India, along with his senior team.
During the meeting, the delegation made a detailed presentation on the proposed Gold Monetization Scheme (GMS). The RBI team appreciated the concept of the scheme. The proposal was acknowledged as an innovative initiative with the potential to become a game changer for the industry and the nation.
GJC remains committed to working closely with all stakeholders —including the government, banks, jewellers, gold depositors, and temple trusts—in the larger national interest and for the sustainable growth of the GJ industry.
The Gold Monetization Scheme (GMS) in India was launched with the primary objective of reducing gold imports by mobilizing the vast amount of idle gold held by households, institutions, and temple trusts, thereby decreasing the country’s heavy reliance on gold imports. By encouraging depositors to bring their unused gold into the formal banking system, the scheme puts this dormant gold into productive economic purposes, such as meeting the needs of jewellers and industries without requiring fresh imports.
Additionally, the scheme allows depositors to earn interest on their gold deposits instead of keeping gold idle at home, transforming a non-yielding asset into an income-generating investment while simultaneously strengthening India’s gold supply chain and reducing the trade deficit.
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