National News
Indriya Jewellery Brand Opens First Store in Hyderabad, Expanding Its Presence in South India
Indriya, part of the Aditya Birla Group, launches its debut store in Hyderabad, marking a key milestone in its nationwide expansion with plans to establish 100 stores by FY26.
Indriya, the prestigious jewellery brand from the Aditya Birla Group, has officially opened its first store in Hyderabad, marking its expansion into South India. This store, located in the vibrant Kondapur area, is part of the brand’s strategic plan to increase its national footprint, with the goal of opening 100 stores by FY26.
The Hyderabad store offers a refined and personalized shopping experience, featuring a dedicated kaarigari room where customers can experience Indriya’s unique fusion of craftsmanship and innovation. With a curated collection of 15,000 pieces and more than 5,000 exclusive designs, the store offers a range of high-quality jewellery for every connoisseur.
Sandeep Kohli, CEO of Indriya, shared, “Jewellery has evolved from a mere investment to an expression of individuality. At Indriya, we focus on delivering unique designs, personalized service, and authentic regional influences to cater to our customers’ distinctive preferences.”
This opening is just the beginning, as Indriya plans to expand further in Hyderabad and across the region, cementing its position as a key player in the Indian jewellery market.
National News
Brilliant Earth Reports 10% Sales Growth, Warns of Profit Pressure from Rising Tariffs and Metal Costs
Brilliant Earth’s revenue rose 10% year-on-year to $110.3 million in the third quarter, surpassing its projected growth of 8% to 10%, driven by continued strong consumer demand. The number of orders climbed 17% to 49,910, while the net loss narrowed by 37% to $672,000, reflecting improved operational efficiency.
The US-based jeweller raised its 2025 sales growth forecast to 3%–4.5%, up from its earlier outlook of 2.5%–4%. However, the company now anticipates its full-year adjusted EBITDA margin to range between 2% and 3%, revised downward from the previous 3%–4%, as rising metal and tariff costs are expected to weigh on profitability.
Brilliant Earth noted that while brand strength and consumer appetite remain robust, fluctuating input costs continue to present near-term challenges, particularly heading into the fourth quarter and holiday season.
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