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GJC Announces the 14th Edition of WGC presents National Jewellery Awards 2025

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The All India Gem & Jewellery Domestic Council (GJC) proudly announces the 14th Edition of WGC presents National Jewellery Awards (NJA’25)—India’s biggest and most prestigious annual award show, often considered the Oscars of the jewellery industry. Organized by GJC, NJA recognizes and honours outstanding talent in the jewellery sector, celebrating excellence, creativity, craftsmanship, and innovation while shaping the industry’s future.

NJA is known for its unbiased and relentless efforts for the welfare of the gem and jewellery (G&J) industry. As a fair, transparent, and process-driven award show, validated by Ernst & Young (EY), NJA is committed to upholding industry integrity and excellence.

This year, the NJA’25 announcement took place at GJC’s Preferred Manufacturers of India (PMI). PMI plays a critical role in expanding market share, fostering industry relationships, and connecting businesses with India’s leading jewellery retailers. The PMI event in Goa served as the grand stage for unveiling NJA’25, further reinforcing its significance in the industry.

NJA’25 will consist of five award segments, divided into 31 sub-categories, to cover all segments of the jewellery industry starting from students, designers, jewellery awards, store awards and women entrepreneurs, encouraging the entire value chain of the Gems & Jewellery Industry.

The 14th edition of WGC presents NJA will be judged by panel of renowned industry experts. It is an excellent platform for all aspiring jewellers who want to make it big in the field of jewellery. The Grand Finale of WGC presents NJA will be held on 16th September 2025 in Mumbai.

Rajesh Rokde, Chairman of All India Gem & Jewellery Domestic Council, stated “I take immense pride in witnessing the 14th edition of NJA’25, reflecting its growing success. NJA brings nationwide recognition to the Indian jewellery industry, offering achievers a platform to expand their businesses. As India’s most prestigious jewellery awards, it fosters industry growth, enhances trend awareness, and inspires passion for craftsmanship.

 Avinash Gupta, Vice Chairman – GJC, expressed, “The 14th edition of NJA is set to redefine industry benchmarks with its expansive recognition of talent and innovation. This year, we are proud to present five award segments, further divided into 31 sub-categories, ensuring comprehensive representation across the jewellery industry. From students and designers to entrepreneurs and industry leaders, NJA continues to provide an unparalleled platform for celebrating creativity and craftsmanship. Recognized as the Oscars of the jewellery industry, NJA raises the bar for excellence and industry inspiration.” 

Sunil Poddar, Convenor of NJA, said, “As we step into the 14th edition of the National Jewellery Awards, our commitment to recognizing and celebrating exceptional talent remains unwavering. With each passing year, NJA reaffirms its role as the industry’s most prestigious and inclusive award show. As the biggest and most recognized jewellery industry award, NJA sets new benchmarks for success.”

Rupesh Tambi, Joint Convenor of NJA – emphasized, “The National Jewellery Awards continue to be a prestigious platform that celebrates excellence, craftsmanship, and innovation in the industry. As we unveil the 14th edition, we reaffirm our commitment to recognizing and nurturing talent across all segments. With its fair, transparent, and process-driven selection validated by Ernst & Young (EY), NJA maintains integrity, credibility, and industry-wide trust.”

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BrandBuzz

Mavitrra Launches “The Amara Collection” – A Timeless Celebration of Bridal Grandeur and Festive Luxury

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Mavitrra, the elegant and stylistically unique and masterfully crafted bespoke diamond jewellery brand, has just come up with its latest creation this Diwali season. The Amara Collection, an alluring and timeless luxury bridal and festive jewellery collection that stays radiant and adds value to your wardrobe for the coming years.

“The Amara Collection” defines the beauty and sophistication of a lifetime, with pieces that are impeccably designed using natural diamonds and hallmark white and yellow gold. Each piece honours the glory of Indian celebrations and the opulence of bridal extravagance, combining ageless charm with modern artistry.

The idea of “Shining Beyond Time” has been the core of designing the collection, representing the concept in all the jewellery pieces.  This is a collection of timeless masterpieces ranging from elegant diamond bangles and statement bridal rings to delicate yet grandeur evoking Lotus Earrings, all crafted in exquisite yellow and white gold. The essence of Mavitrra’s concept of artwear serving as a medium of expressing one’s unique personality and feelings is there in every intricate ornament.

“The beautiful, Amara collection is a nod to the spirit of the contemporary Indian woman, the bright, the strong and the timeless one,” states Bindu Sharma, the Founder and Creative Director of Mavitrra. She adds, “Every piece epitomises elegance, history, going far beyond ongoing fashion.”

Mavitrra specialises in custom-tailored luxury and blends proven manufacturing techniques with the highest quality inputs and a qualitative design to produce not merely luxurious jewellery but significant ones. From the custom bridal sets to the singular heirloom designs, each creative work is backed up by a certificate of excellence and made to perfection by hand of the master artisans.

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