National News
Coffee With CKM – Special Edition: In Conversation With Gurudev Sri Sri Ravi Shankar
Enriching Conversation On Wisdom, Success, Spirituality & Humanity….and More
“I don’t have to conquer the world. The world has always been mine. You conquer only that which is not yours.” With these profound words, Gurudev Sri Sri Ravi Shankar instantly captivated hearts and minds, elevating the latest episode of Coffee with CKM into a deeply moving and spiritually enriching experience.
In this special edition, Dr. Chetan Kumar Mehta (CKM) welcomed Gurudev Sri Sri Ravi Shankar, globally revered spiritual master, humanitarian, and peace ambassador, for a soul-stirring dialogue that transcended the ordinary and ventured into the realm of wisdom, consciousness, and human purpose.
Widely celebrated for his contribution to peacebuilding, reconciliation, and humanitarian service, Gurudev was recently honoured with the World Peace and Security Leadership Award by the Boston Global Forum and AI World Society in 2025. Established in 2015, the prestigious award recognizes global leaders who embody ethical courage, moral governance, and compassion in advancing peace and humanity.
In a conversation marked by warmth, spontaneity, and Gurudev’s trademark childlike innocence, profound insights emerged effortlessly — offering timeless lessons for entrepreneurs, leaders, families, and society at large.
Gems of Wisdom from Gurudev
On the need for guidance and wisdom
“When you have questions, when you search for answers, you need a guru. If you have all the answers, you don’t need a guru.”
On karma
“Karma is simply the impression that creates similar situations around you.”
On spirituality
“Spirituality is not religion or rituals — it is what unites an individual with the cosmos.”
On measuring success
“Measure success by the smiles on your face and the confidence that you exhibit.”
On wisdom versus information
“Information is not wisdom. One has to go through experiences in life and process them into wisdom.”
On energy and emotions
“When we are filled with positive energy, people around us are energized. Thoughts and emotions affect our energy levels.”
On balancing business and relationships
“When it comes to business, use your mind. When it comes to personal relationships, use your heart.”
On leadership and institution building
“Don’t try to build grand organisations. Just do what is right for society and humanity. When we started, we built people, character, and uplifted vision.”
On today’s generation
Reflecting on the digital age, Gurudev observed that the younger generation increasingly seeks instant experiences through social media and the internet, often leading to shorter attention spans and weakened interpersonal bonds. He stressed the urgent need for parents to provide children with a strong foundation in personal values and life skills.
On emotional well-being
“For peace and joy, you need real-time emotional connectivity — something social media can never replace.”
The episode stands as a powerful reminder that true success lies not merely in achievement, but in inner stillness, emotional balance, and meaningful human connection. With this special edition, Coffee with CKM once again reinforces its position as a platform for transformational conversations — where business, leadership, philosophy, and humanity seamlessly converge.
National News
MMTC-PAMP Appoints Sidharth Malhotra As Brand Ambassador
As Part Of The Association, Sidharth Will Lead MMTC-PAMP’s New Integrated Campaign, ‘Purest And More,’ Showcasing The Brand’s Expanding Portfolio Across Physical Precious Metals, Digital Investments and Responsible Gold Recycling.
MMTC-PAMP, India’s only London Bullion Market Association (LBMA)-accredited Good Delivery Gold & Silver refiner, today announced acclaimed actor Sidharth Malhotra as its Brand Ambassador, marking a significant milestone in the brand’s journey to strengthen its connection with a new generation of consumers. As part of the association, Sidharth will lead MMTC-PAMP’s new integrated campaign, ‘Purest And More,’ showcasing the brand’s expanding portfolio across physical precious metals, digital investments and responsible gold recycling.
The integrated campaign showcases MMTC-PAMP’s complete ecosystem, from 24K 999.9+ purest gold and silver coins and bars to digital gold and silver, gold recycling, online purchasing and assured buyback services. Through relatable, everyday moments and festive celebrations, the campaign reinforces MMTC-PAMP’s position as India’s most trusted precious metals brand while making gold ownership more relevant, accessible and convenient for today’s consumers.
Announcing the association, Samit Guha, Managing Director and CEO, MMTC-PAMP said:
“We are delighted to welcome Sidharth Malhotra to the MMTC-PAMP family. Sidharth has built a strong reputation through authenticity, credibility and a modern outlook—qualities that closely reflect the values of our brand. As one of India’s most admired and influential actors, he enjoys a deep connect across generations, making him an ideal ambassador as we continue expanding the reach of MMTC PAMP among both seasoned investors and first-time buyers.
This partnership comes at an exciting phase in our growth as we continue to redefine precious metals ownership through innovation, responsible sourcing and world-class quality. Through our ‘Purest And More’ campaign, we are showcasing how MMTC-PAMP today offers far more than physical gold—from digital investments and online buying to gold recycling and assured buyback—while remaining uncompromising on purity and trust.”
The campaign film unfolds through a series of relatable family moments around a wedding celebration, with Sidharth naturally introducing consumers to MMTC-PAMP’s diverse offerings. The storytelling highlights that every MMTC-PAMP offering is backed by the brand’s commitment to purity, trust and convenience while reinforcing its promise of “Purest And More.”
Speaking on the association, Sidharth Malhotra said:
“MMTC-PAMP has built a remarkable reputation for purity, trust and innovation, while also modernising the way people invest in and experience precious metals. Whether it’s celebrating life’s milestones, building long-term wealth or embracing more responsible choices through recycled gold, the brand continues to stay relevant for today’s consumers. I’m excited to be part of this journey and look forward to connecting with people through the ‘Purest And More’ campaign.”
The association brings together one of India’s most recognised actors with one of the country’s most trusted precious metals brands at a time when consumer interest in certified physical gold, digital gold and sustainable precious metals solutions continues to grow. With Sidharth Malhotra as the face of the brand, MMTC-PAMP aims to further strengthen its leadership position while deepening engagement with a younger, digitally connected audience.
The campaign will be amplified across television, digital platforms, social media, print, retail stores and e-commerce channels, with dedicated creatives highlighting key offerings including digital gold and silver, festive gifting, Virasat recycled gold, Akshaya Tritiya, Diwali and MMTC-PAMP’s certified purity credentials.
Link to the TVC (YouTube):
Link to the TVC (Instagram):https://www.instagram.com/p/DciH4s7tim5//
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