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CaratLane Partners with Amazon India to Expand Online Reach and Accessibility of Fine Jewellery

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Tata Group’s fine jewellery brand CaratLane has announced a strategic partnership with Amazon India, bringing its curated collection of gold and gemstone jewellery to the e-commerce giant’s multi-brand platform. The collaboration aims to make premium jewellery more accessible to consumers across both urban metros and smaller towns, expanding Amazon’s presence in the premium fashion and accessories category.

The collection includes a handpicked range of rings, earrings, necklaces, and bracelets for women and children, all crafted in gold and embellished with certified diamonds or gemstones. To celebrate the launch, customers can enjoy up to 20% off on select items. Amazon India will offer 48-hour delivery in key cities like Mumbai, Delhi, Bengaluru, Pune, Hyderabad, Chennai, and Ahmedabad, along with comprehensive delivery coverage nationwide through its logistics network.

Saumen Bhaumik, Managing Director, CaratLane, commented on the partnership: “We are excited about this partnership with Amazon India. This collaboration helps us further our mission of making stunningly beautiful jewellery more accessible, blending convenience with craftsmanship. Together, we’re reaching many new hearts and homes across India.”

The launch aligns with both brands’ commitment to improving the discoverability of fine jewellery through organised, digital-first channels.

Siddharth Bhagat, Director – Fashion and Beauty, Amazon India, added:“CaratLane resonates deeply with today’s modern Indian consumer — aspirational, design-forward, and digitally savvy.”

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Supriya Kataria, Founder of Kumari Fine Jewellery, honoured as “Voice of the Year” at the Women Leaders Summit & Awards 2025, Goa

Supriya Kataria of Kumari Fine Jewellery honoured for her inspiring leadership and authentic voice at the Women Leaders Summit & Awards 2025 in Goa.

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Supriya Kataria, Founder of Kumari Fine Jewellery, was felicitated with the prestigious “Voice of the Year” award at the Women Leaders Summit Awards 2025 (India Edition), held from 14th to 16th October at Alila Diwa, Goa. The event brought together an exceptional gathering of women leaders, changemakers, and innovators from across India, celebrating their transformative impact on business, society, and culture. The summit, themed around leadership, change, and inclusion, featured a distinguished lineup of speakers and organisations, including representatives from the Government of India, Thomas Cook India, Bank of Baroda, Reliance, Trifecta Capital, NITI Aayog, Emmay Entertainment, and Autodesk, among others. As the Luxury Jewellery Partner for the summit, Kumari Fine Jewellery added a touch of elegance and distinction to the event, reflecting its ethos of celebrating women who live beautifully and expressively.

Supriya Kataria was recognised for her powerful and authentic voice that has inspired action, created awareness, and amplified the stories of others. The “Voice of the Year” award honours individuals who embody courage, creativity, and conviction; qualities that resonate deeply with Supriya’s vision for Kumari and her leadership in redefining fine jewellery for modern Indian women. During her presentation at the summit, attended by over 100 industry leaders and delegates, Supriya spoke about Kumari Fine Jewellery’s journey, its design ethos, and its commitment to empowering women through expression and individuality. The Women Leaders Summit & Awards 2025 served as a powerful reminder that women are not just participating in change. They are leading it, one bold conversation at a time.

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