National News
Bhuramal Rajmal Surana to present High Jewellery in Bengaluru on 21st & 22nd February at Taj West End, Race Course Road
The Jaipur heritage house brings over three centuries of craftsmanship, courtly tradition, and contemporary refinement to Bengaluru in a rare showcase of timeless high jewellery.
Founded over three centuries ago, Bhuramal Rajmal Surana is one of India’s most enduring heritage jewellery houses, rooted in Jaipur and deeply associated with the evolution of traditional Rajasthani high jewellery. Renowned for its mastery of kundan, meenakari, and polki, the House has played a formative role in shaping the language of Indian courtly and ceremonial jewellery. Built as an intergenerational family enterprise, Surana has earned a reputation for trust, integrity, and technical excellence, becoming a name closely associated with craftsmanship that endures across time.

As one of the few fully vertically integrated jewellery houses in the region, every Surana creation is conceived, crafted, and finished within its own ateliers. From design and stone selection to setting and finishing, the House maintains complete control over process and quality, allowing knowledge, skill, and standards to be passed down with continuity and care. This in-house ecosystem of artisans and makers reflects a long-standing commitment to authenticity, precision, and cultural responsibility.
Today, Bhuramal Rajmal Surana continues to operate as a custodian of heritage while engaging thoughtfully with the present. Alongside its heirloom and bridal commissions, the House is evolving its contemporary and everyday jewellery expressions, allowing a new generation of patrons to build lasting relationships with craft and design. Anchored in lineage yet forward-looking in outlook, Surana speaks to collectors and connoisseurs worldwide who value depth, provenance, and jewellery as an enduring cultural form rather than a passing trend.
National News
Palmonas Raises $40 Million in Series B, Accelerates Omni-Channel Expansion
Shraddha Kapoor-Backed Demi-Fine Jewellery Brand to Scale Offline Retail and Strengthen Market Presence
Palmonas, the Shraddha Kapoor-backed demi-fine jewellery startup, has raised $40 million (approx. Rs. 373 crore) in a Series B funding round, led by Xponentia Capital and Vertex Growth Fund, with participation from existing investor Vertex Venture

The fresh capital will be utilised to expand its offline retail footprint, building on its growing omnichannel presence across online platforms and physical stores.
Founded in 2022 by Pallavi Mohadikar and Amol Patwari, with Shraddha Kapoor joining as co-founder, Palmonas operates in the demi-fine jewellery segment, offering affordable yet premium designs crafted from sterling silver and stainless steel with gold plating. The brand targets the space between fashion and fine jewellery, catering to a young, aspirational audience.


The company has seen rapid growth, with its operating revenue surging over 40X to Rs. 39 crore in FY25, up from Rs. 97 lakh in FY24. Notably, Palmonas also turned profitable, reporting a profit of Rs. 4.3 crore during the same period.
The brand had earlier raised Rs. 55 crore from Vertex Ventures and gained visibility through Shark Tank India Season 4, securing Rs. 1.26 crore funding from Namita Thapar and Ritesh Agarwal, at a Rs. 126 crore valuation.
Operating in a competitive space, Palmonas goes head-to-head with players such as GIVA, BlueStone, and Limelight Lab Grown Diamonds, as it continues to strengthen its position in India’s fast-growing demi-fine jewellery market.
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