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American Gem Society relaunches Find a Jeweler Week, December 1–5

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Just in time for the holiday season, the American Gem Society (AGS) is bringing back Find a Jeweler Week, running December 1–5. First launched in 2021, this annual campaign is held during the first week of December to help educate consumers on the importance of shopping with a credentialed AGS jeweler.

In addition to spotlighting trusted AGS retailers, the campaign will also feature mini gift guides throughout December, showcasing jewelry from AGS members to help shoppers find meaningful, high-quality gifts for their loved ones.

Katherine Bodoh

Katherine Bodoh, CEO of the American Gem Society, shared why this annual initiative is so important to the organization and to consumers. “Our goal with Find a Jeweler Week is simple: to help drive consumers into AGS retailers’ stores this holiday season. When shoppers work with a knowledgeable and trusted AGS jeweler, they can feel confident in their gift purchases. This campaign gives consumers an easy way to discover jewelers who prioritize education, ethical practices, and exceptional service.”

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International News

Precious Metals Under Pressure: Diplomatic Shifts, Geopolitical Risk, and Central Bank Outlook AUGMONT BULLION REPORT

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  • Safe-Haven Dynamics – Gold is trading below $4650 as investors evaluate ongoing diplomatic efforts to resolve the US–Iran conflict. The crisis has caused a significant energy supply disruption and heightened inflation concerns. Iran has proposed halting its operations in the Strait of Hormuz in exchange for a complete ceasefire and removal of the US blockade on Iranian ports.
  • Geopolitical Developments – Tehran has submitted a new proposal to Washington via Pakistani intermediaries, offering to reopen the Strait of Hormuz conditional on the US lifting its blockade, while postponing discussions on its nuclear program. Washington remains skeptical and is likely to respond with counter-proposals in the near term. Iran’s nuclear ambitions remain the central point of disagreement between the two sides.
  • Macro-economic Signals – Markets are also focused on upcoming monetary policy decisions by the Fed, ECB, and BOJ this week. Persistent energy price inflation, driven by Middle East tensions, has strengthened expectations that central banks may maintain or further raise interest rates. This monetary tightening outlook is exerting downward pressure on gold prices. 

Technical Triggers

  • Gold has broken the important support of $4650 (~ Rs 151,000), the next target is $4550 (~ Rs 147,500).
  • Silver is on the verge of breaking $73 (~ Rs 235,000). If prices sustain below this level, the next target is $70 (~ Rs 225,000).

Support and Resistance

International Gold Support Level
International Gold Resistance Level 
Domestic Gold Support Level
Domestic Gold Resistance Level
: $4550/oz
: $4850/oz 
: Rs 147,500/10 gm
: Rs 155,000/10 gm
International Silver Support Level
International Silver Resistance Level 
Domestic Silver Support Level
Domestic Silver Resistance Level
: $70/oz
: $77/oz 
: Rs 225,000/kg
: Rs 245,000/kg 

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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