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Malabar Gold & Diamonds Launches New Showroom in Panvel 

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Malabar Gold & Diamonds, the responsible jeweller proudly announces its latest showroom in MCCH society, Panvel, Navi Mumbai. Spanning an expansive 3146 sq. ft., the new store is designed to offer customers a world-class shopping experience with an exquisite collection of jewellery across diverse designs and styles. This launch marks another step in the brand’s commitment to expanding its footprint in Western India while delivering exceptional craftsmanship and service.  

The showroom marks the brand’s 43rd outlet in the Western region of India, further strengthening its presence and leadership in the region. The new showroom inauguration ceremony was graced by the presence of Shri Ramsheth Thakur, Former Member of the Lok Sabha, alongside members of the management team, valued customers, and well-wishers. 

With a global footprint of over 390 plus showrooms across 13 countries—including India, the Middle East, the USA, the UK, Canada, and Australia—Malabar Gold & Diamonds is renowned for its wide-ranging collections, exceptional quality, and customer-centric approach. Strengthening its presence further, the brand is set to expand with 12 new showrooms opening across India in March, reinforcing its commitment to making premium jewellery more accessible. Backed by a dedicated team of 22,000 multilingual employees across 26 countries, the brand has served over 15 million satisfied customers worldwide. 

The new showroom offers an extensive collection of gold, diamond, platinum, gemstone and silver jewellery, designed to suit various tastes and occasions. From traditional designs that reflect India’s cultural heritage to contemporary styles for modern sensibilities, the showroom caters to diverse preferences.  

In a statement marking the momentous occasion, MP Ahammed, Chairman of Malabar Group, stated, “We are excited to open our showroom in Panvel, a city known for its strategic location, rapid urban development, and rich cultural heritage. At Malabar Gold & Diamonds, we are dedicated to offering jewellery that combines timeless elegance with exceptional craftsmanship. With a strong focus on quality, integrity, and customer satisfaction, we look forward to bringing our finest collections to Panvel and providing an unforgettable shopping experience to the vibrant community here.” 

The showroom is designed to provide a flawless shopping experience to the customers, with elegant displays and a highly trained team to guide customers in selecting their perfect jewellery. The space aims to provide customers with an unparalleled jewellery shopping experience, complete with spacious interiors and ample parking. 

This showroom launch underscores Malabar Gold & Diamonds’ vision of becoming the world’s most preferred jeweller, combining traditional craftsmanship with modern innovation to create timeless pieces while prioritising sustainability and societal well-being.  

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GJC Engages With RBI, Ministry of Finance on Gold Monetization Scheme Revamp

The proposed Model is Designed to Address Existing Structural Inefficiencies and Significantly Enhance the Scheme’s Adoption

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GJC has been actively engaging with senior officials of the Reserve Bank of India (RBI) and the Ministry of Finance (MoF) to advance a comprehensive revamp of the Gold Monetisation Scheme (GMS).

GJC has submitted a refined, jeweller-integrated framework for GMS, developed through structured stakeholder consultations across the banking, refining, and jewellery sectors. The proposed model is designed to address existing structural inefficiencies and significantly enhance the scheme’s adoption and effectiveness.

The proposed GMS operates within the existing regulatory framework notified by the RBI and the Government of India, ensuring full compliance, institutional oversight, and financial system integrity. The framework builds on the current scheme architecture while introducing operational efficiencies and stakeholder alignment.

A central feature of the proposal is the formal transition towards a digital gold ecosystem, whereby physical gold is converted into dematerialised gold balances held within the banking system through structured account mechanisms.

In recent years, investment demand in gold bullion and coins has witnessed strong and sustained growth, reflecting increasing investor preference for physical gold as a store of value. The revamped GMS framework seeks to effectively leverage this trend by enabling investors to seamlessly monetise such holdings.

The scheme provides an avenue for investors to earn a return on idle gold assets, including bullion, coins, and jewellery, by integrating them into the formal financial system. This converts traditionally non-yielding assets into interest-bearing financial instruments, thereby enhancing portfolio efficiency without requiring liquidation of gold holdings.

The revised framework is anchored on robust governance principles:

Transparency: End-to-end digital recording of transactions, including deposit, assay, dematerialisation, and credit.

Traceability: System-based tracking of gold across the value chain, supported by verifiable documentation and audit trails.

Accountability: Clearly defined responsibilities for all participants, reinforced through KYC compliance, documented consent, and regulatory supervision.

This structure ensures a secure, compliant, and auditable gold monetisation ecosystem, addressing key concerns under the existing scheme.

The proposed framework is expected to materially improve gold mobilisation by leveraging the reach and trust of the jewellery trade. Enhanced mobilisation of idle gold can reduce dependence on imports, support domestic supply, and contribute to the moderation of the Current Account Deficit (CAD).

Further, the shift towards a regulated digital gold framework will strengthen formalisation, improve compliance standards, and enhance overall market efficiency.

Rajesh Rokde, Chairman of GJC, said,

“GJC’s continued engagement with the Reserve Bank of India and the Ministry of Finance reflects our commitment to building a robust and future-ready Gold Monetisation framework. The proposed model integrates jewellers into a regulated, digital ecosystem, significantly enhancing transparency, trust, and accessibility for consumers. By unlocking the value of idle gold, the scheme has the potential to strengthen domestic supply, reduce reliance on imports, and contribute meaningfully to India’s macroeconomic stability.”

Avinash Gupta, Vice Chairman of GJC, said,

“The revamped GMS framework is designed to be practical, scalable, and fully aligned with regulatory expectations. It creates a secure and transparent pathway for gold monetisation, while ensuring accountability across all stakeholders. Importantly, it enables investors to earn returns on idle gold—including bullion, coins, and jewellery—thereby transforming a traditionally non-yielding asset into a productive financial instrument. This will play a critical role in formalising the sector and improving overall market efficiency.”

The trade is encouraged to support this initiative, which represents a significant step towards a regulated, transparent, and digitally integrated gold ecosystem in India, while unlocking value from idle gold holdings.

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