GlamBuzz
Kalyan Jewellers celebrates Poila Boishakh with timeless tradition, festive offers, and a soulful new film featuring Ritabhari Chakraborty
As Bengal ushers in the Bengali New Year with vibrant traditions and heartfelt celebrations; Kalyan Jewellers invites customers to mark the occasion with timeless jewellery, meaningful gifting, and festive savings. Inspired by the festive spirit of Poila Boishakh, the brand brings focus to a thoughtfully curated selection of handcrafted gold jewellery pieces that celebrate Bengal’s timeless artistry while resonating with the tastes of the modern-day wearer.
Perfectly suited for the festivities, the collection features intricately designed pieces that echo Bengal’s rich artistic legacy. From the bold elegance of the bala and the ornate komor bandhani to layered lahara haars embedded with guineas and the jui bangles, each design reflects cultural depth and festive spirit. Styled with the quintessential red-and-white garod saree these 22KT gold pieces are ideal for festive rituals, family gatherings, and heartfelt gifting — bringing to life the essence of tradition and celebration with a distinctly Bengali soul.
To make the celebrations even more rewarding, Kalyan Jewellers is offering a flat 50% off on making charges* across a wide range of jewellery. This limited-time offer brings customers the opportunity to invest in heirloom-worthy pieces while enjoying unmatched value. With every purchase, customers also benefit from Kalyan Jewellers’ signature 4-Level Assurance Certificate, which guarantees purity certification, lifetime maintenance, transparent product details, and assured buy-back and exchange options — reinforcing the brand’s commitment to trust, quality, and long-term relationships.
Adding to the festive cheer, Kalyan Jewellers has launched a soulful digital film featuring brand ambassador Ritabhari Chakraborty, capturing the essence of Poila Boishakh through the age-old art of Kabi Gaan — a poetic exchange between a couple. Set against a culturally rich backdrop, the film portrays a heartfelt bond that culminates in the husband gifting his wife a timeless piece of jewellery — a symbol of love, appreciation, and celebration. Blending nostalgia with contemporary storytelling, the film beautifully reflects the brand’s ethos of celebrating life’s meaningful moments through jewellery.
This Poila Boishakh, celebrate tradition, connection, and craftsmanship with Kalyan Jewellers — where every piece tells a story of elegance and enduring emotion.
GlamBuzz
Bollywood Stars Dazzle in Festive Glamour
From heritage-inspired polki to crystal brilliance, celebrities redefine festive fashion with jewels that shine as bright as their charm.
As the festive season unfolds, Bollywood’s leading ladies are setting the style bar high, turning every appearance into a celebration of artistry and sparkle. From timeless heirloom designs to bold contemporary statements, their jewellery choices capture the perfect blend of tradition and trend.
Alia Bhatt in Birdhichand
Alia Bhatt – Inheriting the Light. Timeless Style for Diwali.
Alia Bhatt looks absolutely stunning in the archival Ritu Kumar silk saree and cape—a beautiful creation almost 30 years old. Adorned with exquisite jewellery from Birdhichand Ghanshyamdas Jewellers and a perfect Maang Tika by Sanzany Jewels.
Ananya Pandey in House of Sunita Shekhawat
Ananya Panday captured the festive spirit, adorning herself in a magnificent 22K gold Navratan set by the House of Sunita Shekhawat.
This handcrafted ensemble is a study in royal tradition and meticulous craftsmanship. The intricate gold-work reflects timeless artistry, while the nine vibrant gemstones are perfectly balanced to reflect auspicious energy and harmony. Adding a touch of graceful movement, delicate pearl drops complete the set, lending fluidity to this perfect blend of colour, culture, and celebration.
Sonal Chauhan – MK Jewels
Red Hot Radiance: Sonal Chauhan’s Sequined Diwali Glamour
A vision in red! Sonal Chauhan’s Diwali Bash look is pure perfection. Her stunning red sequined saree and intricately embellished blouse set the stage for the exquisite jewels by MK Jewels. Celebrating #deewaniyatkidiwali in style!
Suhana Khan- Shri Paramani Jewels / Jagdish Jewellers
The Art of Celebration: Suhana Khan dazzles in Shri Paramani Jewels & Jagdish Jewellers for Diwali.
Her look features a creation from the Celebration Wear Collection, showcasing intricate hand-set polkis and vibrant gemstones in Shri Paramani Jewels. Every detail reflects the brand’s heritage and commitment to making jewels that are not just worn, but lived in. She also completed her style with Earrings & bangle from Jagdish Jewellers Chandigarh.
Sonam Kapoor – Golecha Jewels
Celebrating the incredible heritage and artistry of India!
Sonam Kapoor shines in a stunning outfit by Raw Mango, perfectly paired with the breathtaking sparkle of Golecha Jewels.
Priyanka Chopra Jonas-Bvlgari
Subtle Sparkle for the Festival of Lights.
Priyanka Chopra’s New York Diwali look was all about elegant minimalism! She paired her metallic outfit with delicate silver and diamond pieces from Bvlgari, including a graceful maang tikka and diamond drop earrings. A perfect picture of love and light with Nick Jonas.
From crystal brilliance to polki perfection, Bollywood’s finest are proving that jewellery remains the true star of every festive celebration.
As the Diwali lights fade, one truth remains clear: the jewellery choices made by Bollywood’s elite this festive season were nothing short of breathtaking. From the heritage-inspired grandeur of polki and the vibrant auspiciousness of Navratan sets to the modern brilliance of diamonds and the subtle grace of pearls, these looks didn’t just accessorize outfits—they told stories. The stars successfully showcased a perfect harmony of tradition and trend, ensuring that their festive glamour will continue to inspire celebrations and style choices long after the season ends.
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