Nb. Raunaq Yar Khan unveils Limelight Diamonds new store in Hyderabad

Dec 8, 2023

Nb. Raunaq Yar Khan unveiled Limelight Diamonds new store at Somajiguda

in Hyderabad on 2nd Dec 2023. The glamorous store launch was graced by prominent influencers of Hyderabad including the new Nizam of the Asaf Jahi family ‘Nb. Raunaq Yar Khan’ as an apt choice to inaugurate the new store .

Known for its commitment to sustainable luxury, the brand is all set to offer an eccentric shopping experience of eco-friendly lab grown diamond (LGD) jewellery.

The new store has an area of 1800+ sq.ft spanning across 3 floors in Somajiguda - the jewel centre of this glittering city.Limelight’s new store aligns with the brand’sphilosophy of exquisite designs that can be seen on display, ratherthan on catalogues. Consumers were in for a treat with the marvel of a hologram display and an awe-inspiring 3D experience, making their visit memorable. Customer services include design customization, Lifetime Buyback, 100% exchange guarantee.

Limelight Lab-grown Diamonds has established itself as the go-to destination for all things Solitaire, which offers a wide range of exquisite solitaire rings, earrings, bracelets, and necklines that reflect a perfect blend of a new age technology and traditional fine jewellery.

Founded by Pooja Sheth Madhavan, Managing Director, Limelight Lab-grown Diamonds, said, “Every industry has facedthe tides of change with the arrivalof technology in that industry,such that one is forced to embrace the change that comes with it. So far the diamond industry was driven by the miners and their ability to control supply and inflate prices to earn high profits. Or what else could logicallyexplain that 1 carat natural diamondretails at c. INR 5 lacs and a 5 carat ring (that shouldbe 5x) sells 20x higherat over INR 1 Crore!Now thanks to technology, the same diamond rock is grown,that too in India, withoutharming the earthand at the same time through reduced costs and no monopolistic manipulations of pricing. That in no ways means that the diamond is not the same. Carbon is carbon– whether accumulated below the earth or above the earth. And no marketing narrative can change the factual composition of this product. Moreover, diamonds grown through CVD technology are superior as they don’t come with traceable nitrogen or boronimpurities, making them shine brighterwith better lustre. 98% of mined diamonds have nitrogen or boron impurities in them. This clearly implies that India grows CVD diamonds that are superior in quality! The Indian government has also supported the production of CVD diamondsin India and we at Limelight trulybelieve in fulfilling